MASTER THE BIG 3:
Facebook, Instagram, and TikTok
Learn to use behavior-based social media marketing (and the help of a little bit of money) to sell more, reach your customers in real time, and earn a following of superfans.
5 Hours Of
At-Your-Own-Pace
Training!
LESSON 1
Your Essential Platform Guide
We break down the major platforms – Facebook, Instagram, TikTok, X (formerly Twitter), Threads, and more – to help you understand where your small business should focus its energy.
LESSON 2
Optimize Meta Profiles for Success in 2024
This is your guide to creating winning profiles across Facebook and Instagram! We'll show you how to optimize your bio, choose eye-catching visuals, and leverage powerful features to attract more customers and boost engagement.
LESSON 3
Moneyball Marketing for Social Media Domination
Before you spend $1 on Meta ads, we want you to understand how behavior-based social media advertising works. We'll explore understanding your target audience's behavior, beyond just their basic demographics.
LESSON 4
Mastering Canva for Stunning Social Media Graphics
Even if you're not a design guru, fear not! We will show you how to create jaw-dropping social media graphics with the user-friendly power of Canva. We'll guide you through the platform's features and teach you how to design professional-looking visuals in minutes.
LESSON 5
CapCut for Video Editing Magic
Tired of clunky video editing software? Don't even know where to start? Meet CapCut, the powerful and user-friendly mobile app that lets you edit captivating social media videos on your phone! We'll show you how to transform raw footage into engaging content that stops viewers in their tracks.
LESSON 6
The Art of Writing for Social Media Success
Struggling to craft engaging social media posts that resonate with your audience? This video is your secret weapon! We'll unveil the power of impactful writing and show you how to create content that gets noticed, shared, and drives results.
LESSON 7
Create A Winning Social Media Calendar
Feeling lost in the social media whirlwind? This video is your lifeline! We'll show you how to create a powerful social media calendar – the ultimate tool for organizing, planning, and scheduling your content across all platforms.
LESSON 8
Create High Converting Ads
Ready to take your social media marketing to the next level and control who sees your content? This video dives into the world of Facebook & Instagram Ads within Meta's Ads Manager, showing you how to craft targeted campaigns and set budgets that drive results for your business.
THIS COURSE IS FOR:
✅ Marketers
✅ Small business owners
✅ Salespeople who need more leads
✅ Online retailers looking for more website traffic
✅ Advertising agencies who need fresh training
✅ Folks who want to learn how to run ads on the world's largest ad network
✅ College-level marketing professors
✅ The person on your staff who was tasked with taking care of social media posts
Who the heck is teaching?
This course is brought to you by
424 Degrees. We are one of the world's oldest social media agencies, serving best practices to our clients for 10+ years.
As our agency grew, we naturally began working with larger and larger clients that have larger and larger budgets. But our hearts are still with small businesses with smaller budgets and startups.
Another weird thing happened. We realized there are so many dang frauds in this space! There's no barrier to entry in marketing. It's so frustrating! We can't stand the bad advice anymore, so we decided to show you how our agency does some things.
We also understand the struggle of old business school owners who don't care to understand the power of social media. It's hard to convince them to hire an agency like ours. But you still need to make sales happen! Stop banging your head against the wall. We've got something DIY just for you!
Your teacher will be Meredith Soleau, who ran a Facebook ad the first day you could run one! She is the President of 424 Degrees, Micro-Influencer, and Top 10 Podcaster.
